See samples of my work
Addestino consulting
Winning the war for talent with HR blogs and company case studies
Attracting the brightest minds takes real investment. This is why Addestino relies on high-value consulting cases and transparent interviews with its staff to highlight the strengths of their boutique consulting firm. As their consultants’ time is incredibly valuable, my job is to prepare the case, pick the consultants’ brains in a quick one-to-one, and come up with an in-depth and engaging case or personal career blog that goes way beyond classic marketing and proves the company’s worth to potential hires.
Other companies
I’ve helped
Vanbreda Health: in-app copy
Alleviating helpdesk workload through crisp and clear app text
In an app used by thousands daily, every line of text matters. Uploading hospital bills and filing expense claims can be confusing enough on their own. With clear, compelling and legally sound copy throughout the entire app, Vanbreda users know exactly how to navigate their app experience. This increases completion rates and reduces the workload on the Vanbreda helpdesk.
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LONG-TERM
Book a fixed weekly time slot for ongoing writing support.
ONE-OFF TEXTS
Briefing, writing, delivery: as straightforward as it gets.
WRITING PACKAGES
Buy a prepaid writing package and use my copywriting when you need it most.